We Got Tired of Working for the Middleman
Artesian Pools started the way most good things do — we got tired of watching someone else take credit for our work. For years, we were the crew behind the scenes: measuring pools, hauling liners, doing the installs that the big pool companies would sell to homeowners at a premium and then hand off to us.
The homeowner paid a big company $4,000. That company called us. We did the job for $2,200. The homeowner had no idea who actually showed up. We weren't okay with that anymore.
So we went direct. Same crew, same experience, same materials — but now you hire us, not a sales organization. The savings are real and the accountability is real, because when you call about your pool, you're calling the person who installed it.
We've been doing this across the Memphis metro for over a decade. Hundreds of pools. Hundreds of homeowners who now know exactly who to call — and call back — when it's time for the next one.